<!-- GOALS.md — Matt's goals worksheet.
NOT auto-loaded into the live prompt. skills_loader.curated_files() loads only MATT_PROFILE.md + MEMORY.md.
This file is a HUMAN worksheet: Matt fills the [MATT: FILL] markers; a skill (weekly-planning / weekly-mirror) or the nightly promotion is what would carry the durable pieces into MEMORY.md so they reach a call.
Nothing here is invented — every value is Matt's to write.
Wiring options → README.md / P-1 notes. <!-- ASSUMPTION: no live loader reads GOALS.md today; if goals should reach the coach, either promote the #1 lever + this-week into MEMORY.md, or add a curated_files() entry. --> -->
_The horizon behind every daily call.
Revisit in the Saturday weekly-planning session; the coach holds the plan all week and asks progress against it (Law 12)._
_Top-down before bottom-up: write ONE dated North Star number here, then back-calculate every goal below as a milestone off it (Hormozi's number+date framed as an offer to yourself; Morgan's reverse-engineer-from-the-destination).
Without the figure at the top, the goals below are habit-forward wishes — no number, no date, not derived from a destination._
One number, one date.
Everything below is a back-calculated step toward THIS.]
_Rewrite each horizon goal below as a milestone back-calculated from the North Star figure, in the form **result → effort-cost → by-when**, and annotate each with **(a) the Drive Vacuum it fills** (why Matt won't drop it when it gets hard — borrowed ambition gets abandoned first) and **(b) a recovery / oscillation slot** so the goal doesn't burn out before it lands._
effort-cost → by-when.]
effort-cost → by-when.]
(that FUN block IS the week's recovery/oscillation slot — not optional).]
State the result → effort-cost → by-when, and the Drive Vacuum that keeps you on it.]
(see production MEMORY.md "Active projects"); this line is where a hand-set override goes. -->
only there, not mid-week on a bad day.
Write your own rule if different.]
figure + back-calc → Hormozi/Morgan · flow/recovery slot → Doris · offers/money → Hormozi · outbound/agency → Morgan · niche/focus → Ovens.
Leave blank to let the coach infer from the problem in the moment.]