PASS Live identifiers
GTM GTM-TH67S8M, GTM container 61260258 in account 6006281974, GA4 G-C0G9FTCV6H, and Ads ID AW-871296311 were present in the live runtime path. Ads and GA4 libraries were injected by GTM, not duplicated as static page tags.
Read-only LUNA.MaX audit
Csupi Autómentés
Google Ads conversion tracking
A fresh account, campaign-goal, production-site, consent, and browser-network check. The result separates configuration eligibility from a tag request, an imported/available goal, and proof of a real attributed conversion.
OVERALL: FAIL for end-to-end assurance, PARTIAL for technical setup.
The account contains an enabled primary Google Forwarding Number website-call action and all 21 currently enabled C01 campaigns expose biddable phone-call goal rows. Production also loads the consent, GTM, Ads, GA4, WCM, and call-tracking resources. However, the website-call action has no conversion row in the fresh 90-day read, no website-call call record was found, and no real paid-click plus completed-call proof was available. The observed forwarding-number request is initialization telemetry, not a completed conversion.
Evidence matrix
| Area | Result | Assertion | Evidence, timestamp, context |
|---|---|---|---|
| Account identity | PASS | The checked account is the intended Csupi Ads account. | Fresh Ads API identity read, 2026-09-15 12:18:59 UTC, resource customers/4891907898, name Csupi Autómentés, auto-tagging and call reporting enabled. Authenticated Ads UI independently showed 489-190-7898 Csupi Autómentés at about 14:35 CEST. |
| Primary website-call action | PASS | Google Forwarding Number, action 7641831023, is enabled and primary. | API conversion-action read: type WEBSITE_CALL, category PHONE_CALL_LEAD, ONE_PER_CLICK, data-driven attribution, 30-day click/view windows, 2-second duration threshold, one tag snippet for Ads ID AW-871296311. This proves configuration only. |
| Separate ad-call action | PARTIAL | The customer call-reporting selector points to a different action. | Identity read points call_conversion_action to 272393221, A hirdetésekből származó hívások. That action is enabled AD_CALL, phone-call lead, secondary, many-per-click, 10-second threshold. It is not proof that the website forwarding-number action works. |
| Secondary phone-tap proxy | PARTIAL | A secondary click/proxy signal records activity but is not a connected call. | 90-day complete-day performance: Tel szám kattintás action 897422774, WEBPAGE, secondary, 16.0 Conversions and 52.0 All conversions. GA4 proxy 6509672057 is secondary with 17.588184 All conversions. These are tap/proxy signals, not real GFN call proof. |
| Current campaign goal rows | PASS | Every currently enabled C01 campaign has biddable website and ad-call phone-goal rows. | API read checked 48 campaigns, 368 campaign-goal rows, and matched the 21 ENABLED C01 campaigns. Each has PHONE_CALL_LEAD / WEBSITE = true and PHONE_CALL_LEAD / CALL_FROM_ADS = true. The account UI overview separately showed an active Telefonáló potenciális ügyfél goal with 42/41 campaign coverage and two primary actions. |
| Bidding dependency | PARTIAL | Goal eligibility is present, but current bidding settings do not prove optimization toward the GFN action. | Of the 21 enabled C01 campaigns, 13 use Manual CPC, 7 use Target Spend, and 1 uses Target Spend under the generic campaign. API returned no explicit optimization-goal or selective-optimization setting. Goal rows being biddable is not the same as a campaign having learned or attributed GFN conversions. |
| GFN provider performance | FAIL | No Google Forwarding Number conversion was recorded in the complete 90-day window. | Conversion-performance query in /tmp/csupi-conversion-config-20260915.json, captured 12:18:59 UTC, has no performance row for action 7641831023. The website-call action therefore has no current attributed-conversion evidence. |
| Provider call detail | FAIL | No website-call/GFN call record was found. | API read returned 409 historical call-detail rows, all display location AD, 290 received and 119 missed. Zero rows fall in the 90-day window, and the latest available row is 2025-09-05. Historical ad-call rows cannot prove website-call tracking. |
| Live identifiers and markup | PASS | Representative production pages carry one GTM bootstrap, one consent script, and phone targets marked for forwarding-number tracking. | Fresh HTTP 200 fetches on 2026-09-15: homepage 7 tel: links and 7 gfn-track-phone elements; /furgonmentes 9/9; /automentes-buda 13/13; privacy page 2/2. Each had one GTM-TH67S8M bootstrap and one tracking-consent.js. No forms were present on these representative routes. |
| Consent gating | PARTIAL | Consent-aware bootstrap behavior is present and the observed page load was non-personalized, but the stored preference was not independently readable in the browser evaluation world. | Live script parity matched local tracking-consent.js. The script defines denied defaults, a first-party consent key, cookie cleanup on rejection, and a saved-grant path. Network capture observed Google collection requests with npa=1. No accept/reject interaction was required or performed. Isolated evaluation could not read the page localStorage state, so the exact stored choice is not claimed. |
| Runtime resource signal | PASS | Production loaded the tracking stack and issued WCM initialization traffic. | Fresh CDP network capture on https://csupiautomentes.hu/?codex_audit=20260915 around 14:22-14:24 CEST saw HTTP 200 responses for tracking-consent.js, GTM GTM-TH67S8M, Ads AW-871296311, GA4 G-C0G9FTCV6H, WCM loader, and call-tracking library. The WCM conversion endpoint request carried the configured action label and forwarding display number, then the attribution endpoint returned 200. This is initialization, not conversion completion. |
| Forwarding-number replacement | INCONCLUSIVE | The non-paid audit visit kept the native number, which is expected, while a real paid-session swap was not tested. | The page URL had no gclid, gbraid, or wbraid; visible links remained tel:+36706262777. Synthetic click IDs and live phone clicks were prohibited, so no claim is made about the paid-session DOM swap or a completed call. |
| Lead paths | PARTIAL | Phone and email links exist, but there is no HTML form lead path on the checked routes. | Production DOM and HTML fetches found zero <form> elements on the four representative routes and one public mailto: route on the homepage. Form conversion tracking is therefore not a verified path for this site. |
| Final URL hygiene | PARTIAL | Historical ad inventory contains routing hygiene and coverage risks independent of tag presence. | Fresh ad/final-URL read in /tmp/csupi-ads-finalurls-20260915.json, 12:29:17 UTC, returned enabled ad rows for only 9 of 21 enabled campaigns. Historical URLs include a double-slash root and fragment/legacy route variants. This can create landing-page and attribution inconsistency, but it is not proof of the GFN failure. |
| Ads UI health read | PARTIAL | The authenticated provider UI was reached, but detailed action navigation was constrained by the browser environment. | Chrome UI read-only view showed the correct account, active Telefonáló potenciális ügyfél goal, and no recent summary data for the selected 2026-09-08 to 2026-09-14 view. The in-app browser displayed Google’s “Turn off ad blockers” dialog. No blocker bypass or setting change was attempted. API readbacks remain the primary configuration evidence. |
| Real attributed conversion | FAIL | The audit did not verify a real paid click, forwarding-number replacement, qualifying call, and Ads attribution chain. | No synthetic gclid, phone click, phone call, form submit, or fabricated conversion was used. The missing GFN performance row and missing website-call call details are decisive negative evidence for the requested proof window. |
| External state safety | PASS | No Ads, GTM, GA4, website, billing, permission, or campaign/conversion settings were changed. | Only read-only API/UI/browser inspection and local report creation were performed. No live link was clicked, no call or form was submitted, and no container was published. |
Conversion configuration checked
| Action ID | Name | Type/category | State | Counting / threshold | Attribution / windows | Interpretation |
|---|---|---|---|---|---|---|
| 7641831023 | Google Forwarding Number | WEBSITE_CALL / PHONE_CALL_LEAD | ENABLED, PRIMARY | ONE_PER_CLICK / 2 sec | DATA_DRIVEN / 30 click, 30 view | Correct kind of action for a real paid-session website call. No 90-day performance row. |
| 272393221 | A hirdetésekből származó hívások | AD_CALL / PHONE_CALL_LEAD | ENABLED, SECONDARY | MANY_PER_CLICK / 10 sec | DATA_DRIVEN / 30 click, 30 view | Selected customer call-reporting action, but for ad calls, not website GFN calls. |
| 897422774 | Tel szám kattintás | WEBPAGE / DEFAULT | ENABLED, SECONDARY | ONE_PER_CLICK / 60 sec | DATA_DRIVEN / 30 click, 1 view | Tap conversion with 16.0 Conversions and 52.0 All conversions in the 90-day complete-day read. |
| 6509672057 | Phone click proxy (GA4) - Secondary | GOOGLE_ANALYTICS_4_CUSTOM / PHONE_CALL_LEAD | ENABLED, SECONDARY | MANY_PER_CLICK / 60 sec | UNKNOWN / 90 click, 1 view | Proxy signal with 17.588184 All conversions. It does not establish a connected call. |
| 341901536 | Calls from Smart Campaign Ads | SMART_CAMPAIGN_TRACKED_CALLS / PHONE_CALL_LEAD | ENABLED, PRIMARY | ONE_PER_CLICK / 30 sec | LAST_CLICK / 30 click, 30 view | Separate Smart Campaign action, no relevant current GFN evidence. |
| 361960993 | Helyi műveletek – Útvonalterv | GOOGLE_HOSTED / GET_DIRECTIONS | ENABLED, PRIMARY | MANY_PER_CLICK / 60 sec | LAST_CLICK / 30 click, 7 view | Separate hosted directions goal, not phone proof. |
| 685135100 | Local actions - Other engagements | GOOGLE_HOSTED / ENGAGEMENT | ENABLED, PRIMARY | MANY_PER_CLICK / 60 sec | LAST_CLICK / 30 click, 7 view | Separate hosted engagement goal, 38.0 All conversions in the 90-day read. |
The fresh provider value for the GFN threshold is 2 seconds. Older project notes referenced 30 seconds, so this audit uses the current Ads API value and flags the discrepancy rather than silently carrying forward the historical note.
Campaign goal and bidding dependency
PASS The current enabled C01 campaign set was independently joined to the campaign-goal read. All 21 enabled C01 campaigns have both biddable phone-goal rows. PARTIAL This proves eligibility and selection, not delivery, learning, or real attribution.
| Scoped set | Provider read | What it proves |
|---|---|---|
| Account inventory | 48 campaigns total: 21 enabled, 23 paused, 4 removed. 46 Search and 2 Smart. | PASS Inventory and statuses were fresh-read. |
| Enabled C01 campaigns | 21 of 21: PHONE_CALL_LEAD / WEBSITE = true and PHONE_CALL_LEAD / CALL_FROM_ADS = true. | PASS Both phone goal origins are biddable for the current set. |
| Bidding modes | 13 Manual CPC, 7 Target Spend, 1 Target Spend generic campaign. API optimization-goal and selective-optimization fields returned null. | PARTIAL No evidence that the current campaigns are learning on action 7641831023. |
| Account UI overview | Active Telefonáló potenciális ügyfél goal, 42/41 campaign coverage, 2 primary conversion actions. Selected last-7-day summary showed no available data. | PARTIAL Useful provider UI corroboration, not an action-level GFN proof. |
All 21 enabled C01 campaigns matched to the goal read
| Campaign ID | Campaign name | Bidding | Phone goal rows |
|---|---|---|---|
| 16650800567 | EXACT | Generic | Budakeszi 40 km | Target Spend | WEBSITE true, CALL_FROM_ADS true |
| 23974835198 | EXACT | Buda | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 23974835201 | EXACT | Érd | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 23974835204 | EXACT | Diósd | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 23974835207 | EXACT | Pomáz | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 23974835210 | EXACT | Szentendre | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 23974835213 | EXACT | Solymár | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 23974835216 | EXACT | Budaörs | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 23979397390 | EXACT | M5 | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 24246214449 | EXACT | M0 | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 24246214452 | EXACT | M1 | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 24246214455 | EXACT | M6 | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 24246214458 | EXACT | M31 | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 24257365147 | EXACT | M7 | Primary | Manual CPC | WEBSITE true, CALL_FROM_ADS true |
| 24257365150 | EXACT | Budakeszi | Secondary | Target Spend | WEBSITE true, CALL_FROM_ADS true |
| 24257365153 | EXACT | Csepel | Secondary | Target Spend | WEBSITE true, CALL_FROM_ADS true |
| 24257365156 | EXACT | Biatorbágy | Secondary | Target Spend | WEBSITE true, CALL_FROM_ADS true |
| 24257365159 | EXACT | Pilisvörösvár | Secondary | Target Spend | WEBSITE true, CALL_FROM_ADS true |
| 24257365162 | EXACT | Piliscsaba | Secondary | Target Spend | WEBSITE true, CALL_FROM_ADS true |
| 24257365165 | EXACT | Zsámbék | Secondary | Target Spend | WEBSITE true, CALL_FROM_ADS true |
| 24257365168 | EXACT | Törökbálint | Secondary | Target Spend | WEBSITE true, CALL_FROM_ADS true |
Production site and runtime evidence
PARTIAL Consent
Live tracking-consent.js matched the local source hash and defines denied defaults, saved-grant handling, and measurement-cookie cleanup. The observed page-load collection used npa=1. Stored preference state was not claimed because browser isolation did not expose localStorage.
PASS Phone targeting
Representative production pages expose gfn-track-phone on every checked tel:+36706262777 link. The page-load network trace loaded the WCM and call-tracking resources and issued the forwarding-number initialization request.
Fresh network capture, interpreted narrowly
| Observed signal | Status | Meaning |
|---|---|---|
| tracking-consent.js, gtm.js, gtag/js, wcm/loader.js, call-tracking_9.js | PASS | Required loader resources returned HTTP 200 on the production homepage. |
| pagead/conversion/871296311/wcm | PASS | WCM initialization request carried the configured forwarding action label and the display number. This proves page-load initialization, not a completed phone call. |
| pagead/attribution/wcm | PASS | Initialization attribution endpoint returned HTTP 200. It does not prove that a genuine Ads click was present because the audit URL had no click identifier. |
| Paid-session DOM replacement and interaction conversion event | INCONCLUSIVE | Not tested with a synthetic click ID or live phone click. The non-paid visit correctly retained the original phone link. There is no evidence here of a qualifying call or Ads conversion row. |
What the evidence proves
| Layer | Current verdict | Evidence boundary |
|---|---|---|
| Configuration / eligibility | PASS | Action 7641831023 exists, is enabled primary WEBSITE_CALL, and current enabled campaigns expose biddable website phone goals. |
| Tag or loader presence | PASS | Production serves the consent and GTM bootstrap. The runtime fetches Ads, GA4, WCM, and call-tracking resources. |
| Runtime request firing | PARTIAL | Page-load WCM and collection requests were observed. No interaction conversion event was tested or claimed. |
| Ads import / campaign availability | PARTIAL | The action is native in the Ads account and campaign goal rows are biddable. No GFN performance row exists in the proof window. This is not a GA4-import success claim. |
| Real attributed conversion | FAIL | No real paid click, forwarding-number swap, qualifying call, and matching Ads conversion were jointly evidenced. |
Limitations and minimum next proof
INCONCLUSIVE Unavailable or intentionally not run
- GTM Preview/Tag Assistant was not used because no live paid-session interaction was needed for this read-only audit.
- GA4 DebugView was not used. No synthetic or live event was created to populate it.
- No phone link was clicked, no call was placed, no form was submitted, and no synthetic gclid was used.
- The in-app Google Ads page showed Google’s ad-blocker dialog. The authenticated Chrome route was used for the account-level read, with API readbacks supplying the action detail.
- Browser isolated evaluation did not expose localStorage. This limits direct verification of the stored consent choice only.
PARTIAL Minimum legitimate proof sequence
- Use a genuine eligible Google Ads click from one current serving campaign.
- Confirm the paid-session page swaps the visible phone to the Google forwarding number and retains the gfn-track-phone target.
- Place and answer a real call long enough to exceed the current Ads action threshold of 2 seconds.
- Read back action 7641831023, its call detail, campaign attribution, and the matching business call record after provider delay.
This is a verification sequence only. No part of it was performed in this audit.
Recommended hygiene follow-up
- Review the double-slash root and fragment/legacy final-URL variants before relying on campaign-level attribution.
- Confirm that every enabled C01 campaign has current serving ad rows. The fresh ad read returned rows for only 9 of 21 enabled campaigns.
- Keep the primary real-call action separate from secondary phone-tap proxies when evaluating lead quality. Do not treat tap totals as connected calls.
- Resolve the current 2-second provider threshold versus the older 30-second project note using the Ads UI/action readback before updating any operating runbook.
Audit receipts
| Receipt | Source and freshness | Scope |
|---|---|---|
| E1 | /tmp/csupi-conversion-config-20260915.json | Ads API identity, 28 conversion actions, 48 campaigns, 368 campaign-goal rows, 90-day performance, 409 call details. Captured 2026-09-15 12:18:59 UTC. |
| E2 | /tmp/csupi-ads-finalurls-20260915.json | Enabled ad inventory and final URL query. Captured 2026-09-15 12:29:17 UTC. |
| E3 | /tmp/csupi-live_.html and related route fetches | Production HTTP 200, identifiers, DOM counts, canonical and form/phone markup on four routes. Fetched 2026-09-15. |
| E4 | Authenticated CUA/CDP production network capture | Fresh homepage resource and WCM initialization requests, around 14:22-14:24 CEST, no click/call interaction. |
| E5 | Authenticated Chrome Ads UI, read-only | Account identity, active Telefonáló potenciális ügyfél goal, account-level coverage, and current no-data summary, around 14:35 CEST. |
All evidence and this report are private/local. No public review host or external sharing was used because the scope includes private Ads and site data.